Ekrem, who is a Maraş ice cream salesman in Adana, proposes to Neşe, whom he has been with for 8 years, by making the World’s largest Maraş ice cream. Neşe, however declines this grand gestural proposal. Ekrem does not intent to give up. He begins to do his best to change the traits that Neşe dislikes in him; laziness, thoughtlessness and selfishness. It will not be easy to earn Neşe’s admiration and love, because Neşe now has a new lover: Jeremy Jackson, a F-16 pilot working at lncirlik Air Base. However, in the process; Ekrem will meet Zeynep.